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According to the Islamic teachings, men and women are prescribed a code of clothing which they are asked to follow to represent their love for faith and religion. In terms of fashion, it is called as ‘Modest Fashion’. Around the world, the movement of Modest Fashion is getting momentum.

There are many reasons for it, one which is considered to be the leading cause is the acceptance of different modes of fashion styles that various people around the world follow. Since the online platform is becoming a huge market place where individuals are getting the chance to display their talents and let the world go in shock, Muslims women around the world are also not behind in the race. Through modest fashion brands, they are promoting their teachings and their efforts seem to be bearing fruitful results. Salam Planet focuses on the stuff that is meant to promote the goal of connecting billions of Muslims together through similar interests and activities.

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Everything About ‘Aab’ Modest Fashion!

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London-based modest fashion brand – ‘Aab’, created by Nazim Alim is a success story for all the inspiring individuals around the globe, who strive to do the best for humanity and their religion.

According to Nazim: ‘What we are offering is something called an alternative fashion choice, so you don’t have to be a Muslim’ , which is a powerful statement and also a genuine one, as it is not important that only Muslim women and girls like to cover up; there are some people who do not want to show their arms because they do not feel like.

The brand which started in 2007 is now widely appreciated and worn by women from all aspects of life. They are growing as a family and opening up new outlets in different regions and countries alike. The word ‘Aab’ is a Persian word, meaning water. The reason why Nazim and her team chose this name was to show that just like water, which is water and flows without the barriers of race or ethnicity, ‘Aab’ brand also wishes to be seen as a natural choice of wear.

Though, the brand mainly focuses on the teachings of Islam and does not deviate from the path. In their words: ‘Our garments carry a modest silhouette, most garments flow below knee length, have long sleeves and higher necklines, the tagline along with their collection seems to be fulfilling their goal & mission.

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‘Aab’ understand that they have a responsibility towards their community and so to make sure that work is done in a healthy environment, keeping in mind the ethical values & safe atmosphere; it will not be unfair to say it is representing a major portion of our society.

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Influencers play a key role in promoting trends, stories and brands. To know more about the famous UK influencers that how they are attracting people towards this field of life, install the Salam Planet app today and check our articles related to Modest clothing. We endorse Modest Fashion in all ways and would like you to be part of our team!

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